June 13, 2009

Pasadena Real Estate Agents are now Held to a Higher Standard - Hooray!

Well, I've written about the lack of photos in our Multiple Listing Service and vented about this issue long enough here and on my other real estate blog - PasadenaViews. Now, I wish I could say that someone has listened at our real estate board, but that's not the ...

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April 29, 2009

Pasadena Real Estate Guide - Everything you ever wanted to know about buying or selling a home in Pasadena California

Pasadena California is the place to be! I get phone calls constantly from home buyers saying that they want to live in Pasadena. Pasadena California is wonderfully located. It's close to the beach and it's close to the mountains. Pasadena is minutes from downtown LA. Pasadena is a ...

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Jan. 24, 2009

Blurry Home for Sale - Photo of the Day

If I was a home seller and this was my house, I'd be pretty unhappy with my real estate agent. I don't know about you, but it pains me to look at this home listing's photo. This is the only home photo that is in the Multiple ...

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Dec. 22, 2008

Tracking the Pasadena Real Estate Market - buyer's or seller's

I've been posting monthly
real estate market report updates
on this site for cities around Pasadena.
One of the key real estate indicators that I refer to is the Market
Action Index
or MAI.

What is the Market Action Index ? And, why does the
Market Action Indicator matter?

Residential ...

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Nov. 21, 2008

Chief Economist for California Association of Realtors speaks to Pasadena Realtors

This week, I was privileged to attend a presentation by Leslie Appleton-Young. Leslie is the Vice President of California Association of Realtors and their Chief Economist.

I have never heard Leslie speak before and was surprised with her vibrant personality and down to earth style. it's always hard to ...

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Sept. 17, 2008

Pasadena Mortgage Rates Report: September 17, 2008

By Brian Brady

Remember when I talked about the whipsaw effect, yesterday? Rates with no lender compensation to the broker, called "par" rates in the industry *, are 5.875% now. That's .375% higher than the 5.5% I reported yesterday.

Will Pasadena mortgage rates come back down?

Maybe. They ...

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Aug. 9, 2008

Custom Property Brochure and Marketing Your Home For a Quck Sale

Over the last couple of days we loooked at a Formula for Selling your Pasadena Home in 30 days or less. It all comes down to getting your home ready for sale, pricing your Pasadena home correctly and marketing exposure.

In my second post in the Selling Your Home series ...

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Aug. 5, 2008

Sell Your Pasadena Home in 30 days or Less - Part II

In the previous post, Sell Your Pasadena Home in 30 Days or Less, we discussed the basic formula for selling your home. There are three parts to your selling success:

  1. Preparing your Pasadena home for sale.
  2. Determining a price for your home.
  3. Deciding how to market your Pasadena home.

Today ...

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Aug. 3, 2008

Sell Your Pasadena Home in 30 days or Less

Sell Your Home Quickly

So you're thinking of selling your Pasadena home. Great!  You've come to the right place. This is the first post of a multiple series on how to sell your Pasadena Home.

Yes... you can use the services of a Pasadena Real Estate Agent ...

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Aug. 1, 2008

The Power of Words to Sell Your Home

Okay, a quick Quiz: What sells Pasadena Homes?

  1. Location, Location, Location!
  2. Correct Pricing!
  3. Condition and Staging!
  4. Sales Words Used in the Multiple Listing Service!

Huh? Words sell homes? That's something new...

Well, experienced and successful Pasadena Real Estate agents have known this for quite awhile. Now, there's an ...

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